Universe
As much magnetic as it is singular, the leather goods collection imagined by De Gris unveils a sensitive and unseen territory. In an almost alchemical gesture, the combination of leather and horn, sculptured material stemmed from handcrafted production, brings to life a timeless architecture, imbued with elegance and sobriety. Undeniably, this luxury distinguishes itself by its sense of discretion and revelation.
The De Gris bag is an object of fashion, which imposes its modernity. It is also an ethical creation, a demonstration that solidarity and creativity can be met around innovative ideas. It was during a trip to Haiti that De Gris discovered horn. The house approached this land of culture and its history through the richness of its artisans. De Gris is above all a tale of intentions and encounters. So was the brand developed, through exchange between a French team and Haitian artisans. Part of the brand’s profits are distributed to Haïti Futur, a non-profit organization whose vocation it is to to support quality education in Haiti and the development of the Haitian artisans. Entirely assembled in France, the De Gris bags combine the French savoir-faire and the most finely-crafted work of the Haitian tradition.
De Gris is writing a contemporary story, whose refinement and quality will seduce the most demanding. A precious story that the enlightened will pass on like a secret one likes to share.
By Justin Morin, artist
Social commitment
Stemming from the desire of weaving together human development and exceptional products, social commitment is at the heart of the fashion house’s philosophy. De Gris calls on the know-how of both Haitian and French artisans, and pays particular attention to some raised ethical questions.
Through a virtuous economic model and working with the non-profit organization Haïti Futur, De Gris commits itself actively to the social and economic development of the Haitian artisans.
ECONOMIC MODEL
Built on the basis of fair-trade, our economic model allows the artisans to participate in the value chain, following equity, solidarity and sustainable development standards.
Equity.
Benefit the artisans with a fair share of the gains, through a just payment system, established by experts according to local standards. Establish pay modes and production deadlines adapted to the local artisans.
Long-term partnerships.
Establish sustainable partnerships with the artisans. Commit in the long-term to working with the production chain.
Autonomy.
Favour the non-exclusivity of commercial partnerships and self-management of the artisans’ production.
Dignity.
Implement the national legislations and the international work standards. Ensure the artisans are respected and the promotion of the local culture and know-how.
Respecting the environment.
Proscribe any negative impact on the environment during the entire production process, and actively contribute to the recovery of the local ecological balance.
Transparency.
Ensure transparency of information with partner artisans and guarantee the channels’ traceability.
Sensitisation.
Sensitise the consumers on the social and environmental quality improvement of the products and services.